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Verizon Business announced a partnership with Pryor Creek Music Festivals to provide a secure private 5G network for the three-day Rocklahoma outdoor music festival during Labor Day Weekend 2023, billed as “America’s Biggest Labor Day Party.”

The turnkey Celona-based 5G LAN will power applications for employees, sponsors and vendors throughout the 975k sq ft venue, providing dedicated connectivity for point-of-sale devices, laptops and ticket/barcode scanners and helping to ensure a smooth experience for concertgoers. The venue’s coverage area includes parking, admission gates, vendor placement, multiple stages and backstage facilities.

“Outdoor or temporary experiences like concerts, festivals and popups represent one of the fastest growing private-network environments that Verizon Business is servicing right now. Organizers need dedicated connectivity to run connected point-of-sale and event equipment, and it has to be simple to set up and use. Private wireless networks from Verizon fill these needs and help ensure event attendees, vendors and organizers alike have a smooth experience,” said Jennifer Artley, Senior Vice President, 5G Acceleration.

“We look forward to providing sponsors and music fans with a great experience at Rocklahoma, America’s biggest Labor Day party. Fast, stable connectivity can reduce the amount of time our attendees have to wait in line for purchases and ticket scans, which means more time to rock,” said Dave Giencke, Vice President, Pryor Creek Music Festivals.

Celona’s fully integrated private wireless system combines all the requisite components, including RAN access, a full stack converged 4G/5G core, subscriber SIMs/eSIMs and cloud-based orchestration. This allows Verizon to quickly and easily deploy a full-function end-to-end private cellular infrastructure that delivers pervasive coverage and deterministic connectivity to essential network-dependent applications. This can be especially helpful for small and midsize businesses who need turnkey solutions.